Full page newspaper ad design, flyer handout with content and design adapted from newspaper ad, interactive components on Layar.
Project:
A full page newspaper ad published in the Globe & Mail and a handout flyer for internal use was created for the Toronto Central CCAC to give explanation on how the CCACs work and a greater exposure to their inner workings. It also serves as recruitment advertising that talks about the job opportunities that are available with the Toronto Central CCAC.
Both the full page newspaper ad and the flyer handout are made interactive with the augmented reality app Layar and additional components can be found by using the app through a smart phone or tablet.
